Orange Economy: ¿how much can be squeezed?

Abstract

El presente artículo constituye el resultado del ejericio de reflexio?n de la participacio?n e importancia econo?mica que viene desarrollando el sector denominado Economi?a Naranja. El ana?lisis abordo? un enfoque histo?rico, uno desde su aporte a la innovacio?n, y uno desde la creciente inclusio?n de bienes y servicios de este sector en la canasta de consumo del pai?s.

Por u?ltimo, ante la preocupacio?n por el grado de saturacio?n que algunos servicios de este sector en- frentan, se propone medir un factor de desgaste cuyos resultados aporten a las decisiones de poli?ticas y de inversio?n en la materia.

Palabras clave: Economi?a Naranja, Factor de desgaste, Innovacio?n.

ABSTRACT

This article is the result of an exercise to reflect on the participation and economic importance that the sector known as the Orange Economy has been developing. The analysis addressed a historical approach, one from its contribution to innovation, and one from the increasing inclusion of goods and services of this sector in the basket of consumption of the country.

Finally, given the concern about the degree of saturation that some services in this sector face, it is proposed to measure a factor of attrition whose results contribute to policy decisions and investment in the matter.

Keywords: Orange Economy, Factor of attrition, Innovation.